Philadelphia is set to become a fixture on national television after landing LeBron James. The NBA’s preliminary broadcast plan will slot the 76ers into every national window the league permits, effectively maxing out the club’s allotment for the coming season, according to a report released Tuesday.
The expected surge in prime-time exposure follows James’ decision to join the franchise, immediately elevating the team’s profile with broadcast partners. Under NBA guidelines, each club can appear on a limited number of nationally televised games; Philadelphia will now reach that ceiling before the full schedule is formally announced.
Specific dates and matchups will be confirmed when the league publishes its complete 2026-27 calendar later this summer. For now, network executives are preparing to showcase the four-time MVP in a 76ers uniform at every opportunity allowed.
Source: New York Post