Ruffles NBA Celebrity All-Star Game at Kia Forum Draws Sparse Star Power
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The Ruffles NBA All-Star Celebrity Game, staged on Feb. 13, 2026, at the Kia Forum in Inglewood, Calif., delivered plenty of entertainment but little in the way of marquee names, according to on-site reports.
The exhibition match, traditionally a lighthearted prelude to NBA All-Star Weekend, featured a roster that critics said lacked the household celebrities who have headlined past editions. Despite the smaller spotlight, organizers moved forward with fan-friendly events and promotional tie-ins designed to highlight the snack-brand sponsor.
Attendance figures were not immediately released, and the NBA has yet to comment on whether future celebrity games will undergo format changes to bolster star appeal.
Source: New York Post